What is web marketing for?
Marketing, web, communication strategy: all these terms are known to most people who are at least a little interested in digital and numerical communication. However, it can sometimes be complicated to find your way among all these synonyms. So, here are some indications and practical information to help you better understand what web marketing is, but also its usefulness....
Business: 6 tips to save on your packaging
Packaging is one of the most important aspects of a company's entire supply chain. It has a direct impact on the customer experience, but also on the cost of transport and storage. To save money, the company must develop a whole strategy for optimizing packaging. This includes, among other things, reducing voids, reducing volumes, and adapting packaging to the products...
New management methods: a work revolution?
Cap Gemini Consulting in partnership with TNS Sofres publishes a study on the French at work. France is one of the countries where employees are most in demand for managerial changes with 45% of them in a situation of disengagement, but then how to change your management model? Focus on the new management methods to put in place to...
The management solution applied to the legal management of companies
Among the management approaches newly developed by and for companies to extend their influence, including beyond domestic markets, legal management ranks high. This is indeed vital for any company that aims to conquer new markets, especially abroad, by surfing on globalization: it meets these requirements necessary for successful internationalization. However, the type of legal management to be put in...
Customer relations professions: How to choose?
Working in customer relations. Which jobs for which missions? People who work in customer relations can hold a variety of positions within a company. The industry is very diverse and offers great career opportunities. Whether working in sales teams, call centers or as a customer service representative, customer relations has become a strategic and central hub of the company. You only...
LXP: What you need to know about Learning Experience Platforms
The Learning Experience Platform, also known by the acronym LXP or LEP, is one of the tools used in digital training. While this type of platform is similar to LMS tools to some extent, there are nevertheless major differences between the two concepts. In fact, despite the merits of training, learners sometimes have little motivation to follow them. By offering...
Vocational training: who to contact?
Whether it is to access a new position within your company or in the process of professional retraining, following a training course is always an excellent initiative. Indeed, professional training allows you to learn and better understand the basics of your (future) job, but also to acquire new skills while consolidating your acquired knowledge. But here it is, with...
Discover the profession of industrial designer!
Indispensable in many sectors of activity, the industrial designer is both a high technician and an artist. Excelling in digital design, he creates all the objects used daily, in a private or professional setting as well as in business, in industry, and absolutely in all fields. In other words, the profession of industrial design is particularly dynamic. Focus. What is...
What are the professions in cinema?
Cinema is one of the fields with the most diverse types of jobs that exist. Indeed, it takes everything to make a film set, from the creation part to distribution and broadcasting in movie theaters. Do you want to have an idea of the jobs you could do after training in a film school? Discover in this article, the...
Why are companies attracted to digital interim work?
Thanks to technological advances, digitalization continues to embrace all areas. This phenomenon tends to increase in the face of the current health crisis. In the economic sector, digital temporary work is revolutionizing the world of recruitment. This change has a major impact on all stakeholders: user companies, temporary employees, and temporary employment agencies. How does digital interim work? A company may...